【Japan Shopping Festival in Tohoku】Explore Winter in Tohoku: Scenic Wonders, Cultural Heritage, and Gourmet Delights – 6 Must-Try Experiences

At the northernmost tip of Honshu, Aomori is famous for its heavy snowfall, which makes snowmobile tours through its pristine winter landscapes a thrilling activity.
Surrounded by the sea on three sides, Aomori boasts an abundance of fresh seafood, with Oma Town famed for its line-caught tuna, a delicacy cherished by gourmands worldwide. The prefecture is also home to the UNESCO World Heritage Jomon archaeological sites, offering a glimpse into ancient Japan.
Be sure to try “A-FACTORY Aomori Cidre,” made from locally grown apples. Its luscious aroma and crisp flavor will captivate your senses.

Renowned as one of Japan’s top rice-producing regions, Akita is equally famous for its sake, made from pure water and high-quality rice.
A standout winter tradition is the creation of snow igloos, or “Kamakura,” which take center stage during the “Yokote’s Winter Festival” each February. These igloos, in various sizes, create a mesmerizing winter wonderland.
Akita’s culinary delights include the hearty “Kiritanpo Nabe,” a hotpot dish featuring Hinai chicken and Seki celery, as well as the velvety “Inaniwa Udon” noodles, prized for their exceptional smoothness.

Iwate, home to Morioka—ranked second on The New York Times’ list of “52 Places to Go in 2023”—is a treasure trove of winter attractions and culinary delights.
The coastal area boasts a thriving fishing industry and a breathtakingly intricate rias coastline, offering panoramic ocean views.
From late January to February, Morioka, often referred to as the coldest city on Honshu, transforms into a winter spectacle with ice caves and frosty marvels.
Don’t miss the region’s signature noodle dishes: “Morioka Jajamen,” rich with savory meat miso flavor; the springy, refreshing “Morioka Reimen”; and the playful “Wanko Soba,” an interactive dining tradition unique to the region.

Miyagi, shaped by the legacy of samurai lord Date Masamune over 400 years ago, is home to numerous historical landmarks that reflect the opulence of the past.
Centered around Sendai City, a hub with excellent access to other prefectures, Miyagi offers a mix of gourmet delights, shopping destinations, and fruit-picking experiences.
Local specialties include “Gyutan” (grilled beef tongue), the sweet and savory “Zunda Mochi” made with edamame paste, and “Sasakama,” steamed fish cakes loved by locals.

Yamagata, shaped by the Mogami River, was historically a key shipping route connecting to western Japan, bringing with it the cultural influences of Kyoto.
In winter, the region transforms into a monochrome paradise, with the snow-covered “Mogami Gorge” offering breathtaking views.
Culinary highlights include tender tonkatsu made from Hirata Farms’ Kinka and Sangenton pork, robust “Japanese soba,” and specialty konjac dishes served at numerous local eateries.

Fukushima, blessed with stunning natural scenery, is home to the iconic Mt. Bandai and numerous historic sites, including castles and old post towns. The area evokes Japan’s traditional countryside charm.
From late January to early March, winter trekking routes take visitors along snow-covered old roads and past massive icicles, offering an unforgettable adventure.
Local culinary specialties include “Enban Gyoza,” bite-sized dumplings arranged in a circle, perfect for pairing with beer, and the sweet “Usukawa Manju,” filled with velvety smooth red bean paste.

Tohoku is often considered a single region, but each of its six prefectures offers distinct winter landscapes, cultural experiences, and culinary treasures. You might choose to make Miyagi your hub, thanks to its convenient access to the rest of Tohoku, or dedicate your trip to the prefecture that resonates most with you. Either way, a winter journey to Tohoku promises unforgettable experiences steeped in seasonal beauty. Why not embark on your own adventure and uncover the wonders of winter in Tohoku?