Morioka Station Building Fes"an

About 160 stores offering a wide variety of goods such as fashion items, interior goods, lifestyle goods, cosmetics, restaurants, and food stores are gathered in the station building directly connected to JR Morioka Station. Many famous national brands have opened their first stores in Iwate, and the area is crowded with locals and tourists on weekends.

There is also a wide variety of souvenir stores that are unique to Iwate Prefecture and the Tohoku region. In particular, the first floor of the “Odense Building” offers a wide variety of souvenirs, including famous confectioneries that have been loved in Iwate for many years, the latest popular sweets, fresh marine products that are only available in Iwate's production areas, and local sake and wine brewed in Iwate's climate. There is also a wide variety of crafts that Iwate Prefecture is proud of, such as the nationally renowned Nambu ironware and lacquerware.

In the restaurant area, you will find a wide variety of local gourmet restaurants, including Morioka cold noodles, Wanko soba, and Morioka jaja-men, as well as local cuisine made with abundant use of local ingredients. Blessed with abundant nature facing the ocean and mountains, Iwate is known as the "Kingdom of Food" and is a treasure trove of delicious food ingredients.